We all know how important fitness and exercise are to the human body, but how often do we think of the brain as another part you need to work out?
Only recently has brain fitness taken a spotlight in the media and become a hot topic in neuroscience. So what does this have to do with our video productions company? One of our clients is Nicole Scheidl, CEO of Fit Minds. This organization works with people suffering from forms of dementia such as Alzheimer’s, as well as other diseases affecting the brain.
Nicole sees herself as a cognitive coach or fitness trainer helping people increase brain power through a series of activities, exercises and games. You may have seen commercials for websites such as Luminosity that do just the same, but the difference here is the human contact. Mrs.Scheidl’s philosophy is to support not only those suffering, but also their loved ones and caregivers personally, using adapted techniques for each individual. She creates an atmosphere in which quality of life is increased, dignity is maintained, and confidence shoots upwards.
Our latest piece tells the backstory of how Nicole stumbled on this idea and decided to dedicate all her time and effort to researching and working in the area of brain fitness. If you know someone that could benefit from this program or simply want to learn more on this fascinating subject, Fit Minds is definitely a great resource.