2012: The Year of Online Video Marketing-What's in a Viral Video?
Online video marketing has been a buzz term this year for companies, large and small
What do maxi pads, a South Korean version of Mitt Romney and a bunch of adorable characters dying horrible deaths have in common? Raise your hand if you’re one of at least 32 million people who know what the answer to this riddle is. This odd little mix makes up some of the most viewed YouTube videos of this year (I’ll toss the links in below so everyone who reads this can add 1 to the viewer count). So having looked at that, is it really...
Video Production Company in Ottawa, Videotelephony were getting "schooled" by Carleton University students last Thursday night.
For the last three months Carleton students worked together to make some recommendations for Videotelephony, a video production company in Ottawa. The students put together a presentation that I was truly impressed with. In their entrepreneurship class, they learned concepts one could apply to growing companies. The students learned about the video business and the challenges a media company faced. In class they learned how to evaluate us as a company and create a strategy.
Sticking Around with the Boom Pole- A snapshot of working from Videotelephony's Marketing Manager
Before I joined the Videotelephony team I didn’t know much about the world of video productions or the people behind them. This was back in the naïve days when I thought closed captioning was an easy task and a 30-second commercial could be shot in 15 minutes. Turns out I had no idea what I was walking in to.
My first lesson was in the art of holding a boom pole (which is basically a microphone on a stick).
While this might look easy, it actually takes someone with the build of the Old Spice...
Our Social Media Experiment in Ottawa.
Yesterday two of Videotelephony’s employees decided to take the world by storm.
And by storm we mean going out and talking to people. This was not a client based or related activity. But was another type of socialization. While trying to up our social media presence, Twittering and Facebooking we wondered where the balance had gone. As video and webcasting company we even have a lens to protect ourselves from the true experience. After reading this article in the Globe and Mail we were inspired.
This article left us with the twitter (pardon the pun)...
Missed a favourite muscial artists on David Letterman?
Check them out in the archives for the David Letterman show. With brilliant musical artists CBS.com webcasts the performances live and then archives them for later.
This allows people to watch the webcasts later if they were not able to stay up to watch David Letterman. All the performances are in a library people can access online!
When you land on the page names like Adele, Coldplay and the Shins all appear. Pretty nifty idea we think!
Think about what web services you use.
Google is smart.
Gmail's services by Google are smart.
GPS systems are smart (sometimes)...
You're smart and people who can make technology do what they need it to do are smart.
Skype is a service that has allowed people to connect.
The above article details the usage and importance that many people find in Skype. There are other webservices out there.
As question to think about it as monetization. Skype charges for computer to telephone calls. Computer to computer is free. Web-conferencing is service that can be expanded...